Over the years, the Amazon affiliate program has been one of the main factors that allow new Internet marketers to make money online by way of selling other people's products. Also, due to the way typical web surfers now shop the web and also due to changes in search engine optimization for affiliate marketers, Amazon affiliate marketing has changed a bit. In the old days, it was fairly easy to create a micro niche site that focused on one particular product and make your entire website about that one product and then divert your visitors to the specific page on Amazon for that product, get a commission, and even earn some pretty good money along the way.
In the early days, it was fairly easy to rank on Google for niche products. Eventually, the Google algorithm's changed and therefore, search engine optimization changed and consequently, micro niche websites were somewhat of a thing of the past. Instead, Google decided to start giving more credit to websites that had large amounts of high-quality content. However, that does not mean that your average Amazon affiliate marketer is completely left out of the loop.
The methods may be different these days, but Amazon affiliate marketing is certainly not dead. You just have to get your head around the idea that you can no longer simply promote one single product and expect your page to show up magically in the search engines for your particular niche keywords. However, you don't have to solely rely on search engine optimization as your method for promoting your website. You can build a list of subscribers and directly market to them, or you can spend your time on social media sites like Facebook, Pinterest, and Twitter in order to gain a following.
Review sites used to be popular in the Amazon affiliate marketing niche. The idea was that all you had to do was pick an Amazon product and then write a lengthy and detailed review about it and your product review would inevitably show up somewhere in the search engine results and people would click on your page, follow the links from your site, buy a product on Amazon and wallah, you have earned yourself a commission! These days you might just have to work a little harder for it, and it might also cost you some money. Yes, we are talking about paid advertising! Pay per click advertising (PPC) is the other way to go about getting your webpages listed higher up in the search engine results pages.
Keep in mind that Amazon is not your only option when it comes to marketing affiliate products. There are many more affiliate programs out there for you to choose from. However, as you probably already know, Amazon is the number one online company when it comes to everyday purchases for the public. Amazon focuses on keeping everything easy by offering short shipping times, and they have long been known as the most successful online retailer in the world.
Other than being an Amazon affiliate, there is also the option to be an FBA marketer. FBA stands for fulfillment by Amazon. This is an inventory management service that is offered to sellers by Amazon. If you have a product, you can use this service to send your inventory to Amazon and then have them take care of the fulfillment portion of your transactions. Amazon will package, store, and ship your products to your customers for you.